Work history

A mix between full time employee and freelance work. Cross-industry and platform.

Contractor
Senior Product Designer

Duration
6 Months

BlackRock
Proxymity – Vote Impact platform

Led the visual design experience for their responsive web app. A fully digital proxy voting solution allowing meeting data, votes and more to be sent and received in real time

Duration
7 Months

Suvoda
Suvoda Mobile App

Led the Product Design strategy for their Mobile App. Other details under NDA

Duration
18 Months

SANOPASS
SanoPass Mobile App and Website – Health and Wellness

Led the UX Strategy and UX & UI design for both their Mobile and Website. A welness app featuring doctor appointments, AI diagnosis, Fitness and Nutrition.

Duration
6 Months

SALARIUM
SALARIUM Mobile App – FINTECH

Led the UX and UI for their Mobile App. A fintech app that allowed employees to request a salary advance.

 

Duration
3 Months

CareScribe
Caption.Ed Mobile App – Accessibility and Captioning

Led the UX and UI for their Mobile App. A captioning app that was targeted towards hearing impaired students. The app would record any sessions and would save them for later usage.

 

 

Duration
3 Months

LANTUM
Swaps – Healthcare

Led the UX & UI effort for one of their Mobile Apps. A shift swapping app that enabled junior doctors to request shifts.

 

 

Duration
3 Months

ASCETIAL
Edge – Retail

Led the UX & UI effort for one their web apps. A web platform that scraped pricing information from online stores, such as Tesco, to help clients like Nestle with pricing, product shelf placing, kpis, etc.

 

 

Duration
6 Months

EDENRED
BENEFIT – Workforce and Employee Benefits

Led the UX Strategy, UX & UI design effort for their mobile app. A mobile app that enables employees to top-up their benefit cards, buy from the marketplace and discover offers and discounts around.

 

 

Lead UX Designer
IBM

Jun 2016 – Dec 2021

As a Senior Consultant at IBM, I led the establishment and execution of strategies to deliver innovative customer experiences and improve organizational design maturity, both for clients and within the internal practice.
For clients, I focused on establishing roadmaps for design-driven transformation, leveraging Design Thinking methodologies to drive effective and sustainable outcomes.
Within the internal practice, I played a key role in developing team capabilities, from hiring to process improvements, to ensure best-in-class delivery.
Additionally, I established and refined design methodologies to enable consistent and high-quality delivery of solutions.

Overall, my experience and expertise helped position IBM as a leader in design-driven digital transformation initiatives.

Senior UX Designer
UTI RESEARCH

Jul 2015 – Jun 2016

Responsible for designing the user experience and interaction design for all major governmental
projects.

Senior UX/UI Designer
UBISOFT

Oct 2012 – Jul 2015

Responsible for designing and implementing the user experience and visual interface for various company online websites.

Freelance Designer
Elance

Dec 2008 – Jul 2015

Designing mobile, tablet and responsive solutions for various product startups.
Development and implementation of new concepts for layout, usability and user journeys.
Delivering and maintaining User Experience standards and best practice guidelines.

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