DESIGN SYSTEM B2C B2C UX UI FINTECH
We helped expand Elifinti’s digital product portfolio, including designing desktop b2b web app and a b2c mobile app.
We also established a comprehensive design system to guide all ongoing and new product development.
We aimed to furnish Eli with a user-friendly multi-component design system, complete with transparent design standards for effortless use.
The robust design system empowers Eli’s internal teams to craft an intuitive user experience across all products. Each design element is organized into concise components for seamless implementation.
EliHub is a complex product serving many types of users and flows. A complete interaction architecture map was needed in order to map out all of the flows and feature functionality providing both product and architectural structure.
Our collaboration with Eli tackled distinctive design challenges in the realms of debt management and technology, all while upholding the brand’s highest standards of quality.
Eli’s design language exhibits scalability, preserving a distinctive personality that seamlessly integrates with the overarching brand identity.
The success of the end result is built from the foundation of collaboration and the extensive wireframing, discovery and experimentation the product goes through in its early stages.
To help assist users with executing project visions seamlessly between the product line that spanned across mobile and web, the design system created accommodates both medium.
Fintech for those in need.
Elifinty connects people and institutions with everything they need to hold meaningful conversations and solve problem debt within one digital platform. This includes creating customisable solutions for utility providers, housing associations, retail banks and debt advice agencies, each aligned to the specific and changing needs of every sector.